Meraqi Digital got the opportunity to aid in the process of rebranding Tega McNally Minerals (formerly McNally Sayaji Engineering Limited). We were given a simple brief, rebrand the company according to Tega Industries but keep the spirit of the former company alive.
According to a lengthy and definitive process of assessing the old logo and other relevant collaterals, we identified elements unique to the company and different touch points for us to work on.
With these points in consideration, the brand new look of Tega McNally Minerals was born, which display a pristine amalgamation of the old and new brand. This then guided the design of other collaterals like - visiting cards, letterheads, email signatures, presentation templates, uniform sets, signage and more.
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